Cryptocurrency affiliate programs have experienced a surge in popularity. With the market showing renewed bullish momentum and a friendlier regulatory climate, earning commissions by promoting crypto platforms can be a legit way to generate passive income. These programs offer real opportunities to monetize your crypto knowledge.
But here’s the thing — not all crypto affiliate programs are created equal. Some offer measly commissions, while others provide generous payouts that can move the needle on your bottom line. Your job is to figure out which programs to take a pass on and which ones are worth your time.
Let’s break down the best crypto affiliate programs for 2025, complete with commission rates, payout structures, and insider tips to help you maximize your earnings. It’s time to get after it.
What Are Crypto Affiliate Programs and How Do They Work?
Cryptocurrency affiliate programs are partnerships where you earn commissions by referring new users to crypto platforms, exchanges, or services. They function similarly to other affiliate programs.
Crypto affiliates get a unique referral link or code, and when someone signs up and takes specific actions (like making a trade or purchase), you earn a percentage of their fees or a fixed reward.
The beauty of affiliate marketing in crypto lies in its flexibility. You can promote your content through blog posts, YouTube videos, social media, or simply by sharing links with friends. Many programs also offer tiered structures, meaning the more people you refer, the higher your commission rates become.
The top crypto affiliate programs work on a revenue-sharing model. For exchanges, you may earn a percentage of the trading fees your referrals generate. For products like hardware wallets or crypto tax software, you earn a flat commission per sale or a percentage of the purchase price.
The earning potential varies wildly depending on your audience, promotion methods, and the platforms you choose. Some affiliates earn a few hundred dollars per month, while top performers can earn six figures annually. The key is consistency, quality content, and choosing programs that align with your audience’s needs. And that’s much easier said than done.
12 Best Crypto Affiliate Programs in 2025
We selected these programs based on commission rates, brand reputation, marketing support tools, payout reliability, and overall credibility in the crypto space. Each offers unique advantages depending on your audience and promotion strategy. So without further ado, here are the best crypto affiliate programs in the game right now.
1. Binance
Binance is the world’s largest crypto exchange. Therefore, it should come as no surprise that they also operate one of the best crypto affiliate programs.
CZ and his squad are the undisputed heavyweight champions of the crypto world, if you will. That alone makes it an attractive option for affiliates. You can earn up to 50% commission on trading fees generated by your referrals, with the exact percentage depending on your referral volume and tier level.
What makes Binance appealing is its massive user base and comprehensive trading ecosystem. Your referrals can trade spot, futures, options, and access various DeFi services. The platform provides detailed analytics, marketing materials, and real-time tracking of your earnings.
The global reach of Binance enables you to target audiences worldwide, although some regions may have restrictions (Like the US, for example). Commission payouts are made in BNB (Binance Coin) or other supported cryptocurrencies, and you can track everything through their intuitive affiliate dashboard.
2. Coinbase
Perfect for targeting US audiences, Coinbase offers one of the most beginner-friendly crypto platforms. Similar to Binance, they give affiliates 50% of their referees’ trading fees for the first three months those users are trading on their platform.
The platform’s reputation for security and regulatory compliance makes it easy to promote to crypto newcomers who might be hesitant about other exchanges.
The fee structure is competitive, and Coinbase’s focus on education and simplicity resonates well with first-time crypto buyers. Their affiliate resources include banners, landing pages, and promotional materials optimized for conversion.
3. OKX
OKX offers a flexible commission structure with tiered rewards based on the performance of its crypto affiliates. Standard commission rates start around 30% of trading fees, but active affiliates can earn up to 50% plus additional bonuses.
What sets OKX apart is their trading bonus system — your referrals can receive trading fee discounts, creating a win-win situation that improves conversion rates. The platform supports spot trading, derivatives, and various DeFi products.
OKX provides robust marketing tools, including customizable landing pages, real-time statistics, and multi-language support to its crypto affiliates. Their global presence and competitive trading fees make it attractive for both beginner and advanced traders.
4. Ledger Affiliate Program
Hardware wallets represent high-ticket opportunities for crypto affiliates. That’s what makes it one of the top crypto affiliate programs on our list.
You can earn up to a 10% commission on sales, which translates to $8-$30 per device sold, depending on the model. What’s particularly interesting here is that the payouts are in BTC. So, if you’re a long-time HODLer, this could be a good opportunity to cash in.
Ledger’s strong brand recognition and emphasis on security make it relatively easy to promote, especially to audiences concerned about crypto safety. The company regularly releases new products and updates, providing fresh promotional opportunities.
The affiliate program includes detailed product information, high-quality images, and marketing materials.
5. CoinLedger
CoinLedger focuses on crypto tax solutions, offering a revenue share of up to 25% with lifetime attribution. You continue earning from referrals for as long as they remain customers, creating genuine passive income potential. 25%. Forever. This is hands down the best deal we’ve seen yet. Because…we all have to pay taxes, right?
The crypto tax software niche is experiencing rapid growth as more individuals are required to report their crypto transactions. CoinLedger’s user-friendly interface and comprehensive tax reporting features make it an appealing option for both individuals and tax professionals.
Their affiliate program offers extensive educational resources, enabling you to create valuable content about cryptocurrency taxation while earning commissions. The lifetime attribution model means your best referrals can generate income for years.
6. Bitrefill
How’s this for a cool crypto use case? Bitrefill allows users to purchase gift cards with cryptocurrency, offering a practical application for their crypto holdings. You earn commission on each gift card purchase, starting at 1%. And just like CoinLedger, it’s a forever thing. The more your referees buy, the more you earn..
This program works particularly well for lifestyle influencers and everyday crypto users who want to promote practical crypto adoption. Bitrefill supports hundreds of brands and services, from Amazon to DoorDash.
Bitrefill’s global reach and diverse selection of gift cards make it suitable for a wide range of audiences and geographic markets.
7. CEX.IO
CEX.IO has been operating since 2013 and offers one of the top crypto affiliate programs, featuring recurring commissions based on user trading activity. You earn 30% of the trading fees generated by your referrals.
The platform’s long-standing reputation and regulatory compliance make it trustworthy for promotion. CEX.IO supports multiple payment methods, including credit cards, making it accessible for beginners entering the crypto space. It’s also available to US users, which is a huge plus.
Their affiliate dashboard provides detailed statistics and performance tracking. The platform also offers various trading products beyond basic crypto buying and selling, including staking and savings products that can generate ongoing commissions.
8. Bybit Referral Program
Bybit is popular among crypto traders, particularly those interested in derivatives and futures trading. The referral program offers a commission of up to 30% on trading fees, along with additional rewards through special campaigns and events.
The platform’s focus on advanced trading tools attracts serious traders who generate substantial trading volume. Bybit regularly runs promotional campaigns that can boost your affiliate earnings through bonus rewards and increased commission rates.
Bybit provides comprehensive marketing materials and supports multiple languages, making it suitable for global promotion. Their active trading community and competitive fees contribute to higher conversion rates.
9. Paxful Partner Program
Paxful operates as a peer-to-peer crypto marketplace, making it ideal for global audiences, especially in emerging markets. Think of it as a Venmo for crypto. The affiliate program offers dual-tier benefits, meaning you earn from both direct referrals and their subsequent referrals, to the tune of 50% and 10%, which is good.
The P2P model appeals to users who want more payment options and direct interaction with other traders. Paxful’s focus on financial inclusion and global accessibility resonates with audiences interested in alternative financial systems.
High user engagement on the platform means good potential for ongoing commissions. Paxful provides marketing materials and support in multiple languages, reflecting their global user base.
10. PrimeXBT
While the payouts here are huge, this is kind of a “ballers only” type of club. If you’re a big-time trader with big-time trader friends, this should be your go-to promotion.
PrimeXBT offers trading across crypto, forex, and CFDs, providing diverse earning opportunities. The multi-tier affiliate system allows you to earn from sub-affiliates, creating potential for passive income through team building.
Commission rates start at 25% of trading fees and can increase based on performance. The platform’s advanced trading features attract experienced traders who typically generate higher trading volumes.
PrimeXBT offers comprehensive analytics, marketing materials, and personalized support for affiliates. Their multi-asset approach enables you to target different types of traders, beyond just crypto enthusiasts.
11. Changelly
Changelly facilitates instant cryptocurrency swaps across more than 150 cryptocurrencies. The affiliate program offers various integration options including API access, widgets, and traditional referral links.
The instant swap model appeals to users who want quick cryptocurrency exchanges without complex trading interfaces. Changelly’s wide selection of supported cryptocurrencies makes it a valuable option for diverse crypto portfolios.
You can earn commissions through different integration methods, from simple links to embedded widgets on your website. The platform provides real-time statistics and flexible payout options. If you’ve never tried the product, it’s worth checking out.
12. Trezor
Trezor is another leading hardware wallet manufacturer offering up to 15% commission on sales. The higher commission rate compared to Ledger reflects Trezor’s focus on building strong affiliate partnerships.
Trezor’s emphasis on open-source development and security innovations provides compelling talking points for content creators. The brand’s reputation in the crypto security space makes it relatively easy to promote to security-conscious users.
The affiliate program includes detailed product specifications, marketing materials, and technical support. Trezor also offers educational resources about crypto security that can enhance your promotional content.
How Much Can You Earn Through Crypto Affiliate Marketing?
Earnings from affiliate marketing in crypto vary significantly based on several factors, including your audience size, engagement rate, promotional methods, and the programs you choose. Let’s set realistic expectations.
Beginners with small audiences may earn “beer money” monthly, while established content creators with engaged audiences can generate $1,000 to $10,000 or more per month. Top-tier affiliates with large audiences and effective promotion strategies can earn six figures annually if they are part of the best crypto affiliate programs on our list.
Exchange affiliates typically see the highest earning potential because trading fees generate ongoing revenue. A single active trader might generate $50-$ 200 in annual commissions, while hardware wallet sales provide one-time payments of $10-$ 30 per device.
The key is building sustainable income through multiple programs and consistent promotion. Many successful affiliates combine exchange referrals with product sales and educational content to create diversified income streams.
Tips to Succeed in Crypto Affiliate Marketing
Focus on education first. The most successful crypto affiliates provide genuine value through educational content. Create tutorials, market analyses, and guides that help your audience understand the basics of cryptocurrency. When people trust your expertise, they’re more likely to use your referral links.
Choose programs that match your audience. Don’t promote everything — select 2-3 programs that align with your audience’s needs and interests. A beginner-focused audience responds better to user-friendly platforms, such as Coinbase, while experienced traders prefer advanced platforms like Bybit.
Disclose your affiliate relationships. Transparency builds trust and is legally required in many jurisdictions. Always disclose when you’re using affiliate links and explain why you recommend specific platforms.
Create diverse content formats. Mix written guides, video tutorials, social media posts, and email newsletters. Different people prefer different content types, and diverse formats help you reach broader audiences.
Build an email list. Email marketing consistently outperforms social media in terms of affiliate conversions. Create valuable crypto content that encourages email signups, then nurture those subscribers with helpful information and relevant affiliate promotions.
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Frequently Asked Questions (FAQs)
Are crypto affiliate programs legit?
Yes, most crypto affiliate programs from established companies are legitimate. However, always research the company’s reputation, read affiliate terms carefully, and start with well-known platforms like Binance, Coinbase, or Ledger. Avoid programs that promise unrealistic returns or require upfront payments.
How do crypto referral links work?
Crypto referral programs provide links that contain unique tracking codes that identify you as the referrer. When someone clicks your link and signs up, the platform tracks their activity and credits you with commissions based on their trading fees, purchases, or other qualifying actions.
Can you earn passive income through affiliate marketing?
Yes, crypto affiliate marketing can generate passive income, especially with programs offering lifetime attribution or recurring commissions. Once you create content with affiliate links, it can continue generating income for months or years with minimal additional effort.
Which affiliate program pays the most in crypto?
Binance typically offers the highest commission rates at up to 50% of trading fees, but actual earnings depend on your referral volume and activity. CoinLedger’s lifetime attribution model can generate more long-term income, while hardware wallet programs offer higher per-sale commissions.
Do I need a website to start with crypto affiliate marketing?No, you don’t need a website, though it helps. You can promote affiliate links through social media, YouTube, email newsletters, or crypto communities. However, having a website provides more credibility and better long-term earning potential through SEO and content marketing.
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